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Oracle Marketing Cloud Academy

Take courses to learn modern marketing techniques that will fundamentally change your business.

74% of marketers say their lack of skills impacts revenue in some way – and 75% say it’s contributing to misalignment between marketing and sales teams.

Oracle Marketing Cloud Academy courses eliminate these skills gaps. Empower your team with product knowledge and modern marketing skills that drive tangible results.

Enroll in Oracle Marketing Cloud Academy Courses

To enroll in and complete Academy courses, you must have access to the Academy learning portal. You can purchase training through the Academy Sales Team.
Our team of curriculum developers and instructors are passionate product experts. Through hands-on, interactive training, we’ll teach you modern marketing best practices and show you how to apply them in the real world using Oracle products.

  • Learn how to use Oracle Marketing Cloud products to drive measurable revenue through daily marketing initiatives. Leverage powerful tools and modern marketing insights to influence customer behavior.
  • Deep dive into B2B Cross Channel Marketing, B2C Cross Channel Marketing, Data Management, Content Marketing, and Testing and Optimization. Develop a specialized marketing skill set to effectively tackle specific areas of your business.
  • Stand out in a competitive job market through accreditation that validates your modern marketing skills. Take courses in our Master and Luminary Programs that lead to career-boosting achievements.

You may need to educate a small number of individuals, a team or an entire organization. Learn more about our course catalog, delivery methods and recognition programs below.

B2B Cross Channel Marketing

 

These courses teach you modern marketing best practices and how to apply them using Oracle Eloqua. Make the most of this powerful product through live, interactive webcasts, recorded courses or in-person training to improve cross-channel campaigns.

 

B2C Cross Channel Marketing

If you use Oracle Responsys (B2C) to market to consumers, taking interactive courses will improve your success rate. Take courses using the Academy Education Pass, or learn with your team in a private classroom setting.

 

Oracle Data Management Platform (DMP)

 

Don’t get overwhelmed by Big Data…embrace it! Oracle DMP customers can access product training with the Academy Education Pass. Take instructor-led online courses and web-based training for new and experienced users.

 

Oracle Content Marketing

Diving into the complex world of content marketing? We have you covered! Learn how the OCM Product Platform helps you complete daily tasks more effectively. Gain access to instructor-led online courses and web-based courses with theAcademy Education Pass.

 
academy-testing-optimization-courses

Oracle Testing and Optimization

 

Take charge of your testing and optimization strategies! Learn how Oracle Maxymizer (OTO) can help you do just that. Through instructor-led online courses, recorded courses or in-person training, see how this product elevates your marketing & technical operations.